Drawing Attention

Drawing Attention - Architecture in the Age of Social Media. 

You have an idea that may be revolutionary, and someone somewhere needs to see it. With technical tips and concept inspiration, this is your guide to drawing their attention.

How did you do that drawing? What software did you use? What's your process? You may have found yourself asking these questions about a striking architectural drawing. In recent years, social media has become a primary source of expression for architects and designers, yet there isn't always the means to find out how their works became reality.

Giving you a peek behind the illustrative curtain, this book demystifies the process and technique that created some of the most outstanding drawings in your feed. Offering lessons that many universities don't teach, it's an essential guide for architecture students and designers, featuring profiles from highly regarded illustrators, thinkers, and emerging architectural influencers. 

Covering a mix of styles, concepts and mediums, it gives a detailed breakdown of a diverse range of drawing processes alongside technical tips and concept inspirations. Whether you're a flourishing student or established professional: This is your guide to drawing attention.

About the author

Hamza Shaikh (@hamzashaikh.design) is an Architectural Designer at Gensler, and host/producer of the Two Worlds Design podcast. Having been active in the niche of architectural illustration on Instagram, he gained a large following over the past five years. He created and launched Two Worlds Design, a podcast series exploring the multidisciplinary potential of architecture. He films/records with highly acclaimed professionals in the design world and wider to understand the inner workings of the profession. In 2019, he produced and hosted the first-ever 'Architecture Creatives Q&A' session live on Instagram with many emerging influencers and illustrators where they collectively answered many audience questions relating to architecture drawing and Instagram brand-creation.